July 2, 2026
INSIGHTS FROM OUR DESK.
Insights from the Relatis team : Practical thinking for B2B commercial leaders in Europe.
July 2, 2026
The Relationship Decay Problem
Executive summary Most B2B revenue is lost not to competitors, but to silence. A buyer signals interest, a thread goes quiet for 47 hours, an executive changes jobs, a champion’s reply gets buried beneath 116 other emails — and a deal that looked alive in the CRM dies invisibly. Harvard
May 4, 2026
FREQUENTLY ASKED QUESTIONS.
What our customers often keep look for.
Where is the data hosted?
EU-only by default. Standard hosting is in Germany by AWS. Sovereign tier supports dedicated deployments with European data center providers. No data leaves the EU without an explicit written change request. US-based processors are not used for any data path in the Sovereign tier.
Is AI (rAI) safe for B2B use?
rAI has multiple capabilities which are configurable according to the AI maturity and intent of the customer. Human gate is available for all decisions to control the result. rAI is positioned under EU AI Act Art. 6(3) as a non-high-risk system because it improves human activity rather than replacing human judgement.
Can we integrate with SAP, Dynamics, or Salesforce?
Yes. The platform exposes a REST API with OAuth 2.0 bearer tokens covering the same surface as the UI. API Integration is available by default which work with SAP S/4HANA, SAP Business One, Microsoft Dynamics Business Central, and Salesforce.
Is my data safe?
Yes. Every piece of customer data you put into Relatis is stored on EU-resident infrastructure. It is encrypted at rest using AES-GCM and in transit over TLS 1.2 or higher. If you are on the Sovereign plan, your data sits in a dedicated single-tenant environment. Data safety in Relatis is an architectural commitment.
What happens to our data at contract end?
You own your data. At contract end, we provide a complete export of every case, message, customer record, and audit entry in machine-readable form. We retain a copy for six months then destroy it under documented deletion procedures. No lock-in.
Where is the data hosted?
EU-only by default. Standard hosting is in Germany by AWS. Sovereign tier supports dedicated deployments with European data center providers. No data leaves the EU without an explicit written change request. US-based processors are not used for any data path in the Sovereign tier.
Where is the data hosted?
EU-only by default. Standard hosting is in Germany by AWS. Sovereign tier supports dedicated deployments with European data center providers. No data leaves the EU without an explicit written change request. US-based processors are not used for any data path in the Sovereign tier.
What about Reach, Connect, and Scale?
Reach is in active design with a Q4 2026 target. Connect (CRM Core) is on the roadmap for Q1 2027. Scale (commercial analytics) follows in Q2 2027. Customers on Care today will be offered upgrade paths as each module ships, with a specially protected price for the first twelve months.
